Most comfortable pillow ever
"I bought one a month ago and my wife, who has never had a down or feather pillow before, liked mine so much we had to buy another one."
4.5 Tog – Light & Airy
Perfect for warm sleepers and summer nights. This lightweight duvet keeps you cool and comfortable without overheating.
10.5 Tog – Cosy All-Rounder
Our bestselling, year-round duvet. Ideal for most homes and most sleepers, offering just-right comfort in every season.
13.5 Tog – Extra Toasty
When winter hits or you love a warm cocoon, this is your go-to. Deep, snug warmth to keep you cosy on the coldest nights.

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Overall rating: 4.7222223 / 5 from 18 reviews.
Review topics: [quality, delivery, packaging, pillows].
"I bought one a month ago and my wife, who has never had a down or feather pillow before, liked mine so much we had to buy another one."
— Mr Y. (5/5)
"Bought two standard 100% down soft pillows and one square. They are wonderful, so comfortable. Needed to ask a question first which was quickly answered. Ordering easy and they arrived shortly after ordering. Thoroughly recommend."
— Celia L. (5/5)
"Gorgeous soft and so cosy"
— Emma H. (5/5)
"Love them, the bounce back when I press on them lightly."
— Gav B. (5/5)
"Beautiful down pillow is absolutely top quality, soft and light, made with the highest standard of craftsmanship. Will not hesitate to return for a duvet to match."
— Sandra B. (5/5)
"Somewhat overpriced given it is somewhat under filled particularly for a supposedly firm pillow. There is a superior John Lewis pillow for £60 less."
— Nazli A. (4/5)
"Like sleeping on a cloud."
— Bernard P. (5/5)
"I've bought a pair of 100% down pillows as a Christmas present for my mum. She's had a troublesome time finding pillows that are soft but stay plump, and usually buys pillows with a goose feather/down mix. As they're for Christmas they haven't been put to test just yet, but they feel heavenly even through the bag! They also spring back to shape after weight has been applied and removed, so they're showing great promise! I didn't know what to think of a 100% duck down pillow, but they're heavenly soft. In fact, they seem that soft I'm hoping they're going to provide the medium/firm support they claim as she needs good support for medical reasons. Only time will tell, but it seems the team at Bedfolk may have got it spot on! Also, with their pillows being 100% down it gets rid of those annoying feathers jabbing your neck through the night! If I had one criticism, albeit a small one, the packaging is rather basic whereas this seems a luxury product and has a hefty pricetag. They're delivered in a clear plastic unbranded bags making them a little less premium to gift. But, it's the pillow's quality you need to be most concerned with and not its packaging, and at this moment I'd say Bedfolk's are second to none! Don't let the fact these are duck down and not goose down cause any hesitation as it needn't! The team at Bedfolk also offer excellent customer service, with my thanks going to Ashley in particular who's gone above and beyond to explain the different types of pillow offered and make recommendations given my mum's needs. Delivery was prompt too given these were ordered over a hectic Black Friday promotion! Thanks, Bedfolk!"
— Thomas (5/5)
"Quality product perfect softness well worth the cost"
— Fiona P. (5/5)
"These pillows are amazing, they are so soft. The packaging is beautiful and no plastic. Would buy from here again!"
— Shannon (5/5)
MADE BY ARTISANS
We seek out the world’s best makers to spin cloud-like comfort into our wind down essentials.
NATURAL MATERIALS
We use the finest 100% natural materials, for long-lasting quality and comfort.
A Personal Touch
Our Comfort Consultants are on hand to help you choose your perfect comfort essentials.
Hassle free returns
We're confident you'll love your new comfy things. But rest assured, we offer free UK returns.